the devil wore prada
Am I the only person flabbergasted by this?
From The Wall Street Journal
Does the Pope Wear Prada?
Pope Benedict XVI is appealing to a new group of admirers: marketers seeking not blessings but pontifical product placements. Since his election last year, the pope has been spotted wearing Serengeti-branded sunglasses and brown walking shoes donated by Geox. He owns a specially engraved white Apple iPod, and he recently stirred much publicity with a pair of stylish red loafers that may or may not be from Prada. The raft of designer labels floating around the new pontiff is one of the odder consequences of last year's long-awaited papal transition. For the marketing world, the change at the helm of the Holy See is presenting an unprecedented opportunity, but also an ethical dilemma over how far to exploit religion for hyping a product.
Seriously. What are these times we live in? The Worst President Ever, and now a Pope who's both condemning gay people and skipping around town in designer loafers?
From The Wall Street Journal
Does the Pope Wear Prada?
Pope Benedict XVI is appealing to a new group of admirers: marketers seeking not blessings but pontifical product placements. Since his election last year, the pope has been spotted wearing Serengeti-branded sunglasses and brown walking shoes donated by Geox. He owns a specially engraved white Apple iPod, and he recently stirred much publicity with a pair of stylish red loafers that may or may not be from Prada. The raft of designer labels floating around the new pontiff is one of the odder consequences of last year's long-awaited papal transition. For the marketing world, the change at the helm of the Holy See is presenting an unprecedented opportunity, but also an ethical dilemma over how far to exploit religion for hyping a product.
Seriously. What are these times we live in? The Worst President Ever, and now a Pope who's both condemning gay people and skipping around town in designer loafers?
4 Comments:
I was a bit flabbergasted by the red prada shoes and even did a "cartoon" based on it.
He's a strange one, the man in a black dress...
I'm so totally the uncool, suburban mommy type. Who knew all my former UGA mates were doing this thing you call the "blog"? You all were just a Google away. Happy to have bumped into you, Tray. Will check back often.
- Amy Maclean (nee Frazier)
Amy! Good to hear from you. E-mail me so we can catch up: traybutler @ gmail.com
Tray...you crack me up! Imagine what he has on under the robes...Frederick's of Hollywood?!?
Just came across your site....Come visit us in DC.
Mark T.
Post a Comment
<< Home